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How social media monitoring and listening can help your public affairs efforts

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Social media use has exploded in popularity, as Facebook, Twitter, Instagram and numerous other networks serve as the technological crossroads where the public can meet. Politicians and campaign officials have… Read More about How social media monitoring and listening can help your public affairs efforts

What’s the difference between press secretaries and communications directors?

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In public relations and communications, the same position might be described with different titles from one organization to the next. For example, a chief marketing officer (CMO) has virtually identical… Read More about What’s the difference between press secretaries and communications directors?